Many of us have found ourselves working remotely in recent months. While it may be tempting to focus solely on keeping businesses afloat during this time, now can also be a great opportunity to strategise and plan for how to achieve growth, once we have emerged into a ‘new normal’.
Working remotely can allow us time to take stock, reconsider, and even come back stronger. Below are four suggested ways to boost your business, which can all be done remotely.
Hire A Bid Writer
You may be working in an industry in which you must bid for work and contracts — pitting you against your competitors. If this is the case, it’s likely that your business already invests significant time and resources into writing the bids, preparing the materials, and ensuring that you meet all the necessary requirements.
But did you know that you can outsource the entire process? Professional bid writing services are a hugely valuable industry, and a professional bid writer will manage the entire bid and tender writing process for you, from start to finish.
Even if you already perform these systems in-house, it can still be a great time to get the fresh perspective and insight offered by an outside professional.
Hiring a professional bid writer, or upgrading your bid writing services remotely, is a great way to boost your business. Overall, it can improve your chances of winning all-important work, and isn’t necessarily dependent on being physically present.
Boost Your Skills
Indirectly, boosting your own skills — and those of your team — is one of the best ways to grow your business. Now, it is easier than ever before to achieve this remotely.
Whether you undertake a free online course in a skill relating to your business, or enroll in an official programme that can be followed remotely, you can upgrade your skills, and bring the resulting benefits to your business.
You could also encourage your team to pursue online learning and free courses, or else arrange to take an online course as a group. This could be a great way to strengthen bonds, build team confidence, and boost your business overall with a more skilled staff.
Some of the most popular online learning categories in business at the moment include leadership skills, social media management, search engine optimisation, and UI/UX design courses.
Perform an Audit
Working remotely may have resulted in us having more time at our disposal, especially if we’ve eliminated the need for our commute. This makes it a perfect time to go inward and reflect, reassessing whether all our systems and processes are working optimally.
Consider, what are the current strengths of your business? What are some areas for improvement? Are you taking advantage of all possible opportunities and achieving the growth you want?
Performing an audit can be a great way to see the ‘bigger picture’ of your business. But it can be challenging to perform an audit without proper training. Expert companies will provide you with auditing professionals, or auditing training, so that you can undertake effective audits in-house.
Audits remain one of the most comprehensive and effective ways to get a full understanding of how well your business is performing, and the ways in which it could improve.
Launch a Social Media Campaign
When used effectively, social media is one of the most effective ways to engage and connect with customers, publicise your products and services, and grow your business.
It is an area less likely to be hindered by working remotely, as a high content output can still be maintained from home, and effective social media communication has provided a lifeline for businesses and the public alike, during times of lockdown.
If you are working from home and considering ways to grow your business, why not launch a social media campaign designed to engage directly with your customers and chosen demographic?
Get creative with the content you create and how you can provide value — whether through blog posts, Instagram images, Facebook live streams, even a YouTube channel, and more. Social media can be a great way to build a following, and maintain an audience for your products.
Whether social media is the main driving force of your business, and you invest significant time and funds in maintaining it, or it is just an additional avenue to engage with your customers and add some interesting content — there is an approach to suit you and your business.
Working remotely can be a great time to create online content for your business; just be sure to keep track of all the data and statistics relating to your social media campaigns, so you can optimise them further in future.